Top 5 Drawing & Coloring Apps on iOS in Australia Q4 2022

The fourth quarter of 2022 saw notable trends in the performance of the top five drawing and coloring apps on iOS in Australia. Here’s an overview of how these apps fared in terms of weekly downloads, revenue, and active users.

Color by Number：Coloring Games from Wildlife Studios recorded a steady increase in weekly revenue, peaking at around $5.4K in mid-November. Weekly downloads for the app fluctuated, starting at 7.7K at the beginning of October and reaching a peak of 7.9K in the final week of December. The app also experienced a significant rise in weekly active users, growing from approximately 26.2K to 26.7K by the end of the quarter.

Disney Coloring World by StoryToys Limited showed a varied revenue trend, peaking at $4.2K in late September and settling around $3.3K by the end of December. Downloads saw a peak of 2.6K in the last week of December, while active users increased from 3.1K to 4.2K over the quarter, indicating consistent engagement.

Crayola Create and Play from Crayola had a relatively steady revenue, reaching a high of $2.8K in mid-December. Weekly downloads were modest, peaking at 2.3K in early October. Active users showed a slight decline initially but rebounded to 1.9K by the end of December.

Adult Coloring Book - Pigment by Pixite Inc. maintained a consistent revenue, peaking at $2.9K in mid-November. Downloads were relatively low but saw a notable increase to 828 in the final week of December. Active users followed a similar trend, growing from 828 to 1K by the end of the quarter.

Colorfy: Coloring Book Games from Wildlife Studios showed stable revenue, peaking at $2K in late November. Downloads remained steady, with a peak of 1.1K in the last week of December. Active users also showed a gradual increase, ending the quarter at 1.8K.

For more detailed insights and data trends, visit Sensor Tower.